TheGamer on MSN

Mario & Sonic At The Olympic Games Revival Hopes Sparked By Sega Partnership

Sega has announced a new partnership with the Olympics, which has got some hoping the Mario & Sonic at the Olympic Games ...
Bleeding Cool

Sonic The Hedgehog Becomes Part Of Olympics Branding

The International Olympic Committee has teame dup with SEGA to bring Sonic the Hedgehog to the Olympics in a new branding ...

Sega’s ‘Sonic the Hedgehog’ Sets Multiyear Licensing Deal With International Olympic Committee

Sega Corporation and the International Olympic Committee have joined forces for a new multi-year agreement for "Sonic the ...

Should it be Sonic the Olympic Hedgehog now?

A Sonic fan wiki describes the character as an “anthropomorphic hedgehog known for his ability to run faster than the speed ...
Shacknews

Sega signs multi-year deal for Sonic x Olympics collaboration

Sonic the Hedgehog isn’t quite done with the Olympics, as Sega and the International Olympics Committee (IOC) have inked a ...
Screen Rant on MSN

Sonic the Hedgehog Joins Olympic Games as Official Ambassador

SEGA partners with the International Olympic Committee to make Sonic the Hedgehog merchandise starting in 2026.
vg247

"It's about engaging with young people" Olympics sports director speaks on the sporting giant's risky, high-profile leap into video games

Earlier this year, the Olympics committee voted overwhelmingly to authorise the Olympic Esports Games in Saudi Arabia, to run for a whopping 12 years. It marked a massive milestone for the Olympics, ...