The pandemic has put a renewed focus on local markets. Here is how organizations can adapt their tactics to thrive in this period of localization. Multinational companies have capitalized on the ...

Globalization is a reality for both small and large businesses because the growth markets are in Asia, Latin America and, increasingly, Africa. Strategic planning must include options for growing ...

More than ever before, mid-market companies are looking to move beyond the domestic marketplace and sell more overseas. The key to entering new, global markets—and getting there before your ...

“GPI provided best practices on website translation, web content management systems, global search engine optimization and related case studies and content for this very in-depth, 346 page book on ...

Mohammad Omar is cofounder and CEO at LXT, an emerging leader in global AI training data that powers intelligent technology. I believe that artificial intelligence (AI) is one of our most important ...

In today's interconnected world, going global is increasingly key for growth. But those CMOs who simply translate their website or marketing materials aren’t doing enough to engage new, overseas ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Testronic, the leader in quality assurance (QA), localization services and compliance for the ...

The world is being shaped by the pulls and pushes of two forces often in opposition—globalization and localization. The benefits of globalization have been celebrated in recent years by many ...