London-based independent agency GentleForces has made its U.S. debut with new creative for lifestyle brand Shinola, following ...

WPP is expected to cut hundreds of jobs by the end of this year. Initially reported in AdAge, Campaign understands that the ...

Campaign has seen firsthand how emerging creatives have sparked change in the industry and shaped culture. Last year’s Spark ...

Remember that ad? Neither do we. Today, memorability is the new performance advantage for brands. Recently, marketing leaders ...

The FDA has proposed a new rule that would seek to eliminate the adequate provision guidance in pharma DTC ads.

The AI company’s beautiful and self-aware spot takes a page from Apple’s marketing playbook while addressing public concerns ...

Havas hire, Microsoft layoffs. In an effort to “become the most client-centric and AI-enabled” agency, Havas named TBWA alum ...

The TV drama Friday Night Lights premiered rather quietly in 2006, with a 6.4 million viewership average for its first season ...

Play-Doh is officially growing up with its consumers. The 70-year-old brand debuted its first adult product, Blooms by ...

The ad industry is facing steady change, but this year’s 40 Over 40 class knows how to keep up. From creating data-driven ...

Whoop, the wearable health and performance platform, just handed the keys to its brand to one of the most decorated marketers in sports. Dirk-Jan van Hameren — who spent more than three decades at ...

A social media post from Pepsi about its Wild Cherry flavor is getting wild backlash, with critics accusing the brand of ...