The channels through which consumers are contacted by has a strong impact on trust, with 42% of consumers’ trust in brand ...
Marks & Spencer has appointed its first customer director, as the high street giant looks to position itself as the UK’s ...
Each part of the business “is connected to the brand”, says Aussie winemaker Yellow Tail, which argues the category “needs ...
Alcohol-free beer brand Lucky Saint has appointed its first CMO with the promotion of marketing and ecommerce director Kerttu ...
From exploring the potential of TikTok to prioritising employee advocacy, B2B marketers are increasingly treating social ...
Matt Reid joined the IT services firm earlier this year as it looks to elevate the role of marketing to kick-start its next ...
The grocer’s chief technology, data and marketing officer has been awarded the title of Marketer of the Year at the Marketing ...
Highly commended for the 2025 Talent Trailblazer Award is The Challenger Academy – formerly VCCP Stoke Academy – winner of ...
AI could radically alter how brands are chosen by consumers, but P&G’s CFO is confident of the company’s ability to adapt to ...
Burger King, Specsavers, O2 and Ikea were among the big winners at the 2025 Marketing Week Awards, which also saw Bupa win ...
With AI now the norm, B2B marketers reveal how it’s reshaping agency spend, expectations and the future of client–agency ...
Backed by the L’Oréal Group, AI-powered beauty marketplace Noli wants to cut through the noise to solve consumer needs, says ...