Music is and will always be an essential element of culture, but seldom is a music genre so pervasive it changes the cultures around it. In modern culture, hip-hop stands alone in this regard, and as ...
The full breakdown of who's showing up for the world's biggest tournament and why brands can't afford a one-size-fits-all fan. The FIFA World Cup 2026™ isn't one audience — it's dozens, all showing up ...
Cable Gains Share for Second Consecutive Month in Six-Month-High Finish, Boosted by NCAA Tournament Final Four and Championship Games YouTube Maintains No. 1 Spot in Nielsen’s Media Distributor Gauge ...
New York – October 11, 2022 – Nielsen Holdings plc (NYSE: NLSN) (“Nielsen”) today announced the completion of its previously announced sale to a private equity consortium (the “Consortium”) composed ...
The first half of 2025 has been eventful for marketers in Europe. AI use is on the rise, shaking up business as usual. 1 At the same time, economic uncertainty has many working with leaner advertising ...
Streaming sets record high of 46.6% of ad supported TV viewing, driven by Super Bowl and Winter Olympics; overall share of ad supported TV remains steady NEW YORK – June 23, 2026 – Today, Nielsen ...
NEW YORK – March 8, 2024 – An estimated 32.2 million people watched President Joe Biden’s 2024 State of the Union address on Thursday, March 7, according to Nielsen. Viewership of the 2024 State of ...
New York – February 3, 2026 – Nielsen, a global leader in audience measurement, data and media intelligence, today announced that it is piloting a new methodology enhancement to more accurately ...
NEW YORK – Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are driving major shifts in digital commerce, sports engagement, and beauty trends, according to Nielsen’s latest ...
Sydney – September 30, 2024 – Nielsen’s latest Advanced Audiences data, powered by Consumer & Media View (CMV), shows podcast listenership in Australia has never been stronger, with older Aussies ...
New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...
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