We celebrated World Technology Day on May 11, marvelling at how technology has changed every aspect of human existence and ...

From clever puns to emotional send-offs, brand creatives flooded social media as Virat Kohli announced his retirement from ...

This year’s Kyoorius Creative Awards jury features industry stalwarts like Prasoon Joshi, Kainaz Karmakar, Rajdeepak Das, and ...

In an era where consumers are bombarded with thousands of brand messages daily, even standout ads risk being forgotten or ...

The Opportunity Score, which appears as a numeric value between 0 and 100, provides advertisers with a quick overview of how ...

The dual-leadership model is expected to guide the agency for the next three years, marking an unprecedented move within ...

Mother’s Day, officially recognised in 1914 began as a quiet tribute led by Anna Jarvis, a day meant for heartfelt letters and shared time, not flowers and fanfare. Over time, however, it has evolved ...

My mother didn’t go to an office or sit in meetings. She didn’t pitch to clients or write about brands like I do. But every day, she ran a full-time operation, our home. Growing up, I didn’t know the ...

Jaguar is reportedly seeking a new advertising partner following significant backlash to its recent rebranding campaign, which aimed to reposition the historic British marque in the luxury electric ...

Meta has announced a slate of new advertising products and creator-focused tools across Instagram, Facebook, and Threads, as part of its presentation at the IAB NewFronts 2025. The developments aim to ...

Sunrise Spices launched a campaign to celebrate Assam’s Bihu festival by bringing together culture, cuisine, and community. The brand tapped into the cultural significance of Bihu to create a ...