After a viral response to her “woke” PhD, Dr. Ally Louks has become a beloved fixture of curiosity on an app known for ...

Blue and black or white and gold? A decade later, it turns out the ultra-viral optical illusion dress was also a boon to ...

Social media users were blown away by the surreal scene captured in the viral clip, with one saying "it looks so magical." ...

The "sun candle," also known as a subsun, is a rare optical illusion caused by sunlight reflecting off tiny ice crystals in ...

A simple question about spring plans generates 174 million views as social media users share anticipation, creating a viral ...

In a viral clip, one Walmart customer shared his shock after seeing a Carrots T-shirt selling for $13. What's wrong with the price tag?

sparking the viral debate: Is it gold and white or black and blue? On the 10th anniversary of the post, Today honored the online phenomenon by bringing co-anchor Jenna Bush Hager out in the dress.

The power and potential of anything “going viral” is mind boggling. “Going viral” was once limited to communicable diseases, the kinds that are so easily transmitted that they can rapidly escalate ...

Is there a surefire way to get any person to flirt with you? This TikToker thinks so − and her method for it is going viral. The first step, she explains, is to make eye contact with the person ...

you might be curious to learn more about the natural phenomenon or even try it yourself. In nature, bioluminescence refers to certain organisms like jellyfish, fireflies and plankton, which can ...