In a pioneering move to standardize and enhance digital marketing practices in India, Dharampal Satyapal Group (DS Group), a ...

Dharampal Satyapal Group and WPP Media have launched DCODE - The Guide to Digital Marketing to standardize digital practices ...

According to Shekhar Banerjee, chief client officer at Wavemaker (WPP Media), ad spending may get a bigger boost this year if ...

The move enables the data analytics company to address everything from media planning and targeting to optimization and ...

Marketing firm WPP Scangroup will lay off staff as it looks to further ‘right-size’ its operations for the future amid ...

In an attempt to bring greater structure to India’s fragmented digital advertising ecosystem, Dharampal Satyapal Group (DS ...

Bacolod lone district Rep. Albee Benitez urged the Department of Justice (DOJ) to place under the whistleblower program ...

The hero spot ‘First Day’ comes from ad agency Saatchi & Saatchi.

While some industry leaders view artificial intelligence (AI) as reducing Thai white-collar jobs, others say the technology ...

Every platform defines its own metrics, from what counts as a view to how conversions are attributed, leaving advertisers ...

JTBC’s “Beyond the Bar” was once again the most buzzed-about drama of the week! For the second week in a row, “Beyond the Bar ...

On the latest episode of “The King of Mask Singer,” the identity of “Summer Vacation” was revealed! During the August 24 ...