Rolex watch in original packaging Rolex (/ ˈroʊlɛks / ⓘ) is a Swiss luxury watchmaker and manufacturer based in Geneva, Switzerland. [2] Founded in 1905 as Wilsdorf and Davis by …

The innovative and visionary spirit of Hans Wilsdorf lies behind the success of Rolex watchmaking. Discover the history of Rolex on rolex.com.

Oct 18, 2024 · Rolex, founded by Hans Wilsdorf and Alfred Davis in 1905, revolutionized watchmaking by prioritizing precision and innovation. Originally focusing on wristwatches, it …

Rolex registered the five-spiked crown as its trademark in 1925, while steadily improving its products. In 1926 the company introduced the waterproof and airtight Oyster model. The …

Dec 17, 2025 · Explore the history of Rolex, from Hans Wilsdorf’s early wristwatch vision to the Oyster, Perpetual rotor, and modern era. A clear timeline and key facts.

Oct 1, 2025 · The history of Rolex is more than a tale of watchmaking—it’s a case study in vision, innovation, and brand-building. From Hans Wilsdorf’s dream of making wristwatches …

Jul 7, 2025 · In this guide, we’ll walk you through the fascinating story of Rolex, from its earliest days to the world-renowned status it enjoys today. The history of Rolex begins in 1905 in …

Dec 8, 2025 · Rolex is not simply a watch brand. It is a global symbol of excellence, achievement, precision, and durability. The brand's history is a fascinating story of innovation, marketing …

Mar 25, 2025 · Understanding Rolex’s history is key to understanding how it changed the wristwatch, combining technical innovation with timeless design. This guide will explore the …

May 11, 2024 · Rolex became the dominant industrial watchmaker through a series of eccentric, and effective, business practices. Rolex is the first—and often the only—watch brand people …