Nov 11, 2024 · Patrick Affleck, chief executive of Havas Media Network UK and Ireland, has been named chair of the Campaign Media Awards 2025.. Enter the Campaign Media Awards here. Now entering his fifth year leading the network, Affleck has led Havas’ acquisition strategy, adding several agencies across social media, B2B and digital to its capabilities over the past two years.

Dec 23, 2024 · Planet Fitness has landed on a new brand platform for its latest annual campaign to lure new fitness-minded inhabitants in the coming year. In the campaign, We're All Strong on This Planet, the fitness club company elicits a supportive “Come one, come all” message and feel, showing in split-screen style a number of patrons as diverse as their motivations for going to …

Jul 6, 2023 · That first year, GoPro received about 25,000 submissions – more than senior creative director Abe Kislevitz was hoping for. “We were essentially finding people posting amazing content on social media platforms like YouTube, and it became very clear that we didn't really have to do the marketing for ourselves.

Dec 12, 2024 · The week has been a whirlwind as the global advertising industry deals with one of the biggest shakeups and headlines of 2024: Omnicom agrees to buy Interpublic in deal to create the world's biggest agency group.The rumors started on Sunday and were confirmed on Monday, leaving competitors like WPP and Publicis reeling and …

Oct 11, 2024 · Two separate Heinz campaigns made by different agency partners have received backlash this week for seemingly reflecting racist stereotypes. One, an out-of-home ad for Heinz pasta sauces created by VML and running in London, depicts newlyweds sitting in between their parents — a white husband with both his parents present, …

Sep 20, 2024 · Giffgaff, the mobile phone network, has unveiled its first campaign since appointing Pablo its creative agency.. The indie won the account earlier this year following a competitive pitch that began last in December.Pablo took over from Neverland after the latter declined to repitch for the business.

Jul 26, 2024 · Deadpool & Wolverine has done a lot of advertising.. A whole lot.. The film has partnered with brands including Aviation American Gin, Dave & Buster’s, DiGiorno, Heinz, Jack in the Box, Heineken, Homage, Spotify, The Bachelorette, The Real Housewives of Orange County, Old Spice, Tim Hortons and Xbox ahead of its release on July 26. Behind many of those ads is Ryan Reynolds-cofounded ...

Nov 18, 2024 · Wearing a cheetah-print hair cutting cape and pink rollers in her hair, actress Jennifer Coolidge has teamed up once again with Discover for its latest campaign advertising Discover cards’ widespread store acceptance.

Dec 12, 2024 · WPP has won Johnson & Johnson’s U.S. and Canada media businesses, which were previously handled by IPG. J&J chose WPP based on “its strengths in strategy, process, thought leadership, data and technology,” according to a J&J spokesperson.

Dec 18, 2024 · 10. Refugease “The unsafest journey” by Havas London. UK charity Refugease and Havas London aimed to put commuters into boats alongside people making perilous Channel crossings with “ The unsafest journey ”. Digital outdoor screens on the London Underground brought the reality of a boat crossing to life with dark, menacing waves towering over commuters, intended to replicate the ...