The 1966 Green Bay Packers had a league-best regular season record of 12–2 and beat the Dallas Cowboys in the NFL championship game, the Packers' second consecutive NFL title, fourth under Lombardi. Quarterback Starr was named the league's most valuable player (MVP) in 1966. Two weeks later, the Packers recorded a 35–10 victory over the Kansas City Chiefs in the inaugural AFL-NFL Championship Game, retroactively known as Super Bowl I. Starr, always underappreciated, was at his classic assassin-l