How to do Effective Market Segmentation 🎯👥
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YouTubePatrick T. Gimmi | Marketing
How to do Effective Market Segmentation 🎯👥
Here’s how to define your Serviceable Obtainable Market (SOM) and create an ideal customer avatar for more targeted marketing efforts. Steps for Effective Market Segmentation: 1. Define Your SOM: - Identify geographical limitations - Consider demographic factors (age, ability to purchase, etc.) - Assess technological requirements (e.g ...
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